History

Looking up the history of sales and marketing takes a little searching.  The nature of marketing is sheer numbers and everybody builds a better mousetrap.  Thinking back into human history, possibly the first sales happened as trades rather than a product or service for a currency.  In 1450, Gutenberg’s metal movable type for the creation of flyers and brochures is arguably the start of something anywhere remotely close to what we understand in 2014 for marketing. Telemarketing started in the 1950’s.  And as much as many people swear by online advertising and the death of phone marketing, even today it’s still the best way to reach people.

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